James trained at LCPA and after completing his training danced for artists including Jessie J, The Spice Girls, The Pussycat Dolls, Leona Lewis, The Saturdays, Pixie Lott, and The Wanted.
James performed at the ‘London 2012 Olympic Closing Ceremony’, on ‘The Big Reunion’, ‘Dancing On Ice’, ‘So You Think You Can Dance’, ‘Tonight’s The Night’, ‘The X Factor’, ‘Stars in their Eyes’, ‘Simply Musicals’, ‘Making Your Mind Up’, ‘An Audience with Coronation Street’, ‘Eurovision’, ‘Celebrity X-Factor’, ‘Russian Pop Idol’, ‘Bustamove’, ‘Children in Need’, ‘Soapstar Superstars’, ‘The Eurovision Song Contest’, ‘The Royal Variety Performance’ and many more.
He has completed World and UK Tours for ‘The X-Factor’, ‘Spirit of the Dance’, ‘Disco Fever’ and at Curve Theatre in ‘The Full Monty’. His corporate and catwalk experience extends to working for Adidas, Clarks and O2 to name a few.
James has also had the pleasure of working with top choreographers including Paul Roberts, Mikey Mindon, Brian Rogers, Paul Domaine, David Wood, Gary Lloyd, Alan Harding and Michelle Thorne.
His experience in TV, Fashion and the Arena Stage is ensuring that he is one of the most sought after Commercial Choreographers in the UK.